Pratima Pandey@ the WIFW 2010
The collection titled ‘The Urban Journey’ was dedicated to a travelling city girl. The likes, emotions and experiences; imbibed by the girl during her journey were reflected in the garments showcased by the designer. The collection marks the girl’s joy and celebration of life. It epitomised elegance and simplicity and was extremely comfortable and wearable.
The design label ‘Prama’ is known for its strong beliefs of encouraging craftsmanship and sustainability. The designer successfully managed to fuse western cuts and drapes with Indian sensibilities.
The resort collection enhanced the clean classic elegant look imposed over a modern day traveller in a minimalistic way. Simple structured garments were superimposed with chikankari work. The line had reconstruction of rivets, razor tucks and colour blocking. Angrakha neckline in western silhouettes, tie and dye on the leggings, straight to asymmetrical
hemlines, drawstrings, reverse appliqué, riveting, colour blocking and razor tucks were the dominating features of her collection. The garments were accessorised with round pillow like duffle bags which added to the Indian touch.
The colour palette was directly imbibed from the shades and tints that are observed during a city journey. It included an array of everlasting black, brown, beige, slate blue and grey with hints of lively hues like brick red. The designer used fabrics like silks and cottons with natural dyeing techniques.
The use of straight pin tucks in the garments symbolised movement and the girl’s urge to break away from the conventions while staying in the basic frame.
The garments were wearable and primarily focussed on women who were in their late 20s to early 30s. The designer mentioned that the collection was most suited for mature, confident women who are sure of themselves and know exactly what they want from life.
Pratima Pandey@ the WIFW fall winter-09
by Mamta Saigal & Verna Velloth
Sport Spunk
Pratima Pandey, a graduate from Lady Irwin College and Post graduate from the Indian National Institute of Fashion & Textiles (NIFT) unveiled her A/W ‘09 line ‘Fashion Ghetto’. Pandey’s small semi-formal collection was about classic sports wear, high on comfort and functionality. She basically used conventional fabrics like silks and velvets to create well cut, shapely skirts and jackets. The collection turned out well crafted with surface techniques of reconstruction and quilting and her bright shibori skirts stood out.
The body hugging knee length skirts and matching coat jackets set the tone for a trans-seasonal look with feminine appeal. The colour palette was blend of greys, blues, leafy greens and coffee browns.









